IEC campaigns to raise awareness on ill effects of drug abuse continue in Budgam

BUDGAM : As part of the ongoing Nasha Mukt Jammu and Kashmir Abhiyan, a series of Information, Education & Communication (IEC) campaigns were today held across multiple panchayats and municipal areas of district Budgam to raise awareness about the ill effects of drug abuse and to mobilize communities towards a drug-free society.
The awareness programmes were conducted at Gogjipatheri A, Gogjipatheri B, Dadompora Payeen, Dadompora Balla, Bonyar, Government Middle School Surnhall, and Panchayat Ghar Choon.
In addition, several municipal wards of Khansahib also witnessed enthusiastic participation in the campaign.
These events marked another step forward in the district administration’s commitment to eradicate the growing menace of substance abuse.
Organised with the active collaboration of departments such as Health, Education, Social Welfare, and local bodies including the Municipal Committee Khansahib, the events drew the involvement of students, teachers, civil society members and youth volunteers.
Resource persons from the concerned departments sensitized the participants on various facets of substance abuse including its psychological, social, and legal consequences.
Focus was placed on early intervention, strengthening community-level support systems, and linking vulnerable individuals with counselling and rehabilitation services.
The programmes featured interactive sessions, anti-drug pledge ceremonies, educational skits, awareness rallies, poster exhibitions, and distribution of IEC materials. Youth participants were encouraged to act as agents of change within their peer groups and localities.
It was emphasized that the fight against drugs requires a united societal response, where schools, families, and communities work hand-in-hand to promote healthy lifestyles, identify red flags early, and provide support without stigma.