DC, SSP Budgam review preparations for 100 day long intensive Nasha Mukt Bharat Abhiyan

BUDGAM : Deputy Commissioner (DC) Budgam, Athar Aamir Khan, along with SSP Budgam Hariprasad KK, today chaired a comprehensive meeting at the Conference Hall, DC Office Budgam to review the preparedness and finalize the roadmap for the upcoming 100 days intensive campaign under the Nasha Mukt Bharat Abhiyan (NMBA).
At the outset, the DC took a detailed review of departmental preparedness and directed all concerned officers to present a clear, time-bound and result-oriented action plan for the successful implementation of the campaign across the district.
Emphasising the seriousness of the issue, the DC underscored the need for a whole-of-government and whole-of-society approach to eliminate the menace of drug abuse.
He directed all departments to work in close coordination and ensure that the campaign reaches every village, school, and community.
The DC issued a series of directions, including launching mass awareness drives at Panchayat, school, and college levels with active involvement of youth, teachers, and community leaders, ensuring identification, counselling, and rehabilitation of drug-affected individuals in coordination with Health and Social Welfare departments,Strengthening village-level vigilance committees and engaging PRIs to monitor and report drug-related activities, conducting special outreach programmes targeting vulnerable groups, particularly youth, to steer them away from substance abuse,Intensifying IEC (Information, Education & Communication) activities through print, electronic, and social media for maximum outreach, ensuring regular monitoring and review of progress at all levels, with measurable outcomes, integrating environmental and social initiatives like plantation drives and sports activities to promote a healthy, drug-free lifestyle.
The DC further stressed that zero tolerance must be adopted against drug peddling, while simultaneously ensuring compassion and support for victims through proper rehabilitation mechanisms.
He called for innovative interventions and urged officers to adopt a proactive and mission-mode approach.
SSP Budgam, also spoke on the occasion and highlighted the role of strict enforcement in curbing substance abuse. He emphasised on Strict implementation of COTPA (Cigarettes and Other Tobacco Products Act) provisions, conducting regular inspections and penalizing vendors selling cigarettes and tobacco products in the vicinity of schools and educational institutions, strengthening enforcement and surveillance to dismantle supply chains of drugs and tobacco products.
The SSP reiterated the commitment of the police department to work in close synergy with civil administration to ensure a drug-free Budgam.
The meeting was attended by Additional Deputy Commissioner (ADC) Budgam, Programme Officer ICDS, all Sub Divisional Magistrates (SDMs), Assistant Commissioner Panchayat (ACP), District Information Officer (DIO), District Social Welfare Officer (DSWO), all Block Development Officers (BDOs), all Executive Officers (EOs), and other concerned officers.