Dy CM emphasises focus on making JKHHC profitable

SRINAGAR : Deputy Chief Minister, Surinder Choudhary, on Wednesday reviewed functioning of the Handicraft and Handloom Corporation in Civil Secretariat, Srinagar.
The Managing Director JKHHC briefed about functioning of both the Corporations along with physical and financial achievements besides the issues being faced by both the Corporations. He apprised the meeting regarding performance of showrooms, liabilities, financial profits/loss and future plans.
The Deputy Chief Minister appreciated the JKHC for managing the salary and other components from the own revenue generation. He also lauded the Corporation for reviewing the revenue generation of individual showrooms/branches of J&K Handicrafts Sales & Export Corporation all over the country.
The Deputy Chief Minister directed the concerned officials to submit a comprehensive statement of the loss making showrooms, so that, appropriate steps shall be taken to make them profitable.
Surinder Choudhary asked the MD JKHHC to focus on making the Corporations profitable. He asked for considering initiatives like branding of products, awareness among people, hiring of good salesmen and selection of prominent location of showrooms.
During the discussions, the Deputy Chief Minister also took up the issues of pending statutory liabilities of retired employees of the Corporation and promotion of in service employees. He directed the Managing Director to make seniority list of all Cadre wise employees followed by the constitution of DPC (Departmental Promotion Committee) to resolve the long pending issues on priority basis.
Surinder Choudhary also appreciated the proposals suggested by the Commissioner Secretary and Managing Director JKHC regarding opening of new showrooms within the country and abroad. He also suggested to participate in the fourth Coming International Exhibitions to explore more market opportunities.
The Deputy Chief Minister called for development of a complete ecosystem from production to distribution, stressing that this would help in achieving the desirable goal.
The meeting was attended by Commissioner Secretary Industries & Commerce, Vikramjit Singh; Secretary in Industries & Commerce Department, Khalid Jahangir; Managing Director JKHHC, Atul Sharma besides other senior officers from both the Corporations.