India is a culturally rich country and identity by a rich history of cultural evolution. In an era of technology which has reduced geographical boundaries, it is important to establish cultural exchanges between people of different regions, as a means to further human bonding and a common approach to nation-building.
Thus, under the administration of Ministry of Human Resource Development, the Ek Bharat, Shreshtha Bharat scheme has been introduced to encourage the people of India to learn about the culture of different states and Union Territories and promote a stronger and united India.
The “Ek Bharat, Shreshtha Bharat” scheme launched by Prime Minister Narendra Modi on Ekta Diwas (31st October 2015) on the occasion of birth anniversary of Sardar Vallabh Bhai Patel draws inspiration from the life of India’s freedom fighter.
The scheme was launched to celebrate the cultural vibrancy of India while establishing a strong mechanism to inculcate nationalism and cultural awareness among the citizens of our nation.