The Aam Aadmi Party (AAP) has launched its campaign for the upcoming Delhi Assembly elections, with a focus on bringing back former Chief Minister Arvind Kejriwal to power. The campaign, titled “Phir Layenge Kejriwal” (Will Bring Back Kejriwal), aims to woo voters and strengthen the party’s presence in the national capital.
Background
The Delhi Assembly elections are due to take place early next year, and the AAP is gearing up to retain its majority in the 70-member Assembly. The party has been in power in Delhi since 2015, with Kejriwal serving as the Chief Minister. However, he resigned in 2014 after just 49 days in office, citing his inability to pass the Jan Lokpal Bill due to opposition from other parties.
Campaign Strategy
The “Phir Layenge Kejriwal” campaign is a key part of the AAP’s strategy to win the elections. The party is focusing on highlighting Kejriwal’s achievements during his tenure as Chief Minister, including the implementation of free electricity and water schemes, as well as the improvement of healthcare and education services in the city.
The campaign also aims to capitalize on Kejriwal’s popularity among the people of Delhi, who see him as a leader who has worked tirelessly to improve their lives. The party is using social media and other platforms to reach out to voters and spread its message.
Key Issues
The AAP is focusing on several key issues in its campaign, including:
Free Electricity and Water: The party is highlighting its achievement of providing free electricity and water to the people of Delhi, which has been a major relief for the city’s residents.
Healthcare: The AAP is emphasising its efforts to improve healthcare services in Delhi, including the establishment of new hospitals and the upgrade of existing ones.
Education: The party is highlighting its initiatives to improve education in Delhi, including the establishment of new schools and the introduction of new curricula.
Challenges
Despite its achievements, the AAP faces several challenges in the upcoming elections. The party is facing opposition from the Bharatiya Janata Party (BJP) and the Congress, which are also vying for power in the city.
Additionally, the AAP is facing criticism from some quarters for its handling of certain issues, including the recent controversy over the appointment of a new Lieutenant Governor for Delhi.
Conclusion
The “Phir Layenge Kejriwal” campaign is a key part of the AAP’s strategy to win the Delhi Assembly elections. The party is focusing on highlighting Kejriwal’s achievements and popularity among the people of Delhi, as well as its initiatives to improve healthcare and education services in the city. However, the party faces several challenges, including opposition from other parties and criticism over its handling of certain issues.
Writer :- IMRAN KASHMIRI
MEMBER OF KASHMIR WRITERS ASSOCIATION





